Seattle-based Novel Effect is voice interactive entertainment that brings stories to life through their ambient voice platform. Using speech recognition, their flagship mobile app follows along synchronizing special effects, sounds, and music in real time with a storyteller’s voice. Winner of Best Integrated Mobile Experience at the 22nd Annual Webby Awards, the app bridges the physical and digital worlds through the combination of technology and physical media. Founded in 2015 by husband and wife team Matt and Melissa Hammersley, Novel Effect has patent-pending technology that was featured on Shark Tank and integral in their participation in the inaugural Alexa Accelerator powered by Techstars. Learn more at www.noveleffect.com.